Grumpy Cat has become a pop-culture phenomenon and currently boasts 7 million Facebook fans, 500,000 Instagram followers and her YouTube page has received 29 million video views. With countless media appearances including The Today Show, American Idol and Forbes Magazine under her collar, Grumpy Cat has taken over with a best-selling book, a beverage line and her own line of merchandise. Next up for this celebrity feline is the original movie Grumpy Cat’s Worst Christmas Ever which will air November 29th on Lifetime.
“WWE’s mission is to put smiles on people’s faces – and now we will attempt the same with Grumpy Cat,” said WWE Chief Brand Officer, Stephanie McMahon. “We are going to do everything in our power to make sure she has a good time.”
Monday Night Raw is the longest-running, weekly episodic program in U.S. primetime TV history and is the most-watched, regularly scheduled programs on cable, airing live every Monday night on USA Network. Each week, it is rated one of the most socially active shows on cable television and continues to be a “must-stop” for celebrities to reach WWE’s TV audience and its more than 420 million social media followers.