WWE and ATRESMEDIA announced today that they have extended their television distribution agreement and promotional partnership for two more years through 2016.
Since originally partnering in 2013, the ratings for WWE’s flagship program, Monday Night Raw® and SmackDown® have more than doubled over the past year, which has led to the agreement being extended for another two years on ATRESMEDIA’s channel NEOX.
Additionally, tonight’s WWE live event at the Palacio Vistalegre Arena in Madrid is sold out, making it WWE’s best-selling event in Madrid since 2006.
“We are very excited to continue our partnership with WWE, something we started a year ago with a clear plan to build the brand consistently for the future in Spain. The results are already here and we think that WWE together with ATRESMEDIA is a perfect match both for the audience and for the brand strength,” said Jose Antonio Antón, Director of Programming and Complementary Channels, ATRESMEDIA.
“WWE is thrilled to extend our partnership with ATRESMEDIA in Spain for another two years,” said Gerrit Meier, Executive Vice President, International, WWE. “This agreement is a great example of the integrated approach we take with our partners around the world to promote both our television programming and live events to ensure significant growth of our brand.”
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming reaches more than 650 million homes worldwide in 35 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all 12 live pay-per-views, scheduled programming and a massive video-on-demand library, is currently available in more than 170 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo.
ATRESMEDIA is one of the leading media groups in Spain through its different business lines: Television (Antena 3, laSexta, Neox, Nova and Gol TV), Radio (Onda Cero, Europa FM and Melodía FM), Cinema (Atresmedia Cine), the Internet (Atresmedia Digital) and Advertising (Atresmedia Publicidad).