Here are a few highlights courtesy of Angela Yang’s interview.
The decision to launch a dedicated WWE section of ESPN.com:
“We’ve spent a lot of time the past several months thinking about how fans interact with sports, from what device they’re using to what tracks on social to what matters for a global audience. The way those factors intersect each other helped drive our thinking behind launching the gambling and eSports verticals over the past 24 months and pro wrestling fits in that circle, too. It is a subject that engages a really passionate audience, and we see a pop every time we cover it, from big events to news about wrestlers to in-depth stories examining controversies. Pro wrestling fans are sports fans.”