GUEST COLUMN: “Mat Matters: What McFarlane brings to WWE toys” by Jon Waldman

mcfarlane3aEditor’s note: This column originally appeared on http://slam.canoe.ca and was written by Jon Waldman.

There was a time, oh about a decade ago, that McFarlane Toys entered the sports world and changed the way that collectors like myself perceived the world of figurines. Now, the creator of Spawn is about to do the same for wrestling.

Late last week, WWE began to tease in tweets that there was something in the works with Todd McFarlane, with hinting pictures of the famed figures, leading up to a big reveal Tuesday that the two companies had joined forces.

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